AppDirect’s Growth Calls for Office Expansion

AppDirect, a leading cloud service marketplace and management platform, reaches 20 million businesses worldwide. Principal Builders, Brereton Architects and Thornton Tomasetti partnered to deliver an additional 14,000 square feet for the rapidly growing company; as well as, an interconnecting stair to join the two floors they now call home at 650 California Street in San Francisco.

The now spacious reception highlights a 24 foot monolith wall clad in blackened steel and a feature staircase that appears to graciously float between the two floors. An open floor plan on the 24th floor hosts a break room, gaming area and custom built window booths for individuals to gather for informal meetings or a change of view.

“From a design standpoint, Principal Builders attention to detail, creativity and emphasis on collaboration resulted in an office that has truly redefined the culture of our company. The level of quality and attention we received from them was exceptional as well as unwavering – they were with us from the first concept drawing to the final details of construction. Their acute understanding of our overall branding and facility requirements makes Principal Builders our ideal partner.”

-Ben Domanico
AppDirect, Design Director